We celebrate our Europe travel retail expansion in TFWA, Cannes
Republica del Cacao strategy focuses on Travel Retail were in a short period of time, it, has been able to have a strong presence in some of the main Duty Free Operators in the World such as Dufry, DFA, Motta, amongst others. Currently present in Duty Free stores in Bogotá, Quito, Guayaquil, Lima, Santiago de Chile, Punta Cana, Vancouver, Jordan, Singapore, and will soon be available in Panama, Cartagena and Argentina.
Part of the strategy for this channel, has been the creation of a unique portfolio and brand identity. For the European market, República del Cacao, is launching a Line of Single Origin Dark Chocolate bars with Fine Cacao from Ecuador, Colombia, Peru and Dominican Republic as well as a line of Dark Chocolate Bars with locally farmed exotic fruits and unique ingredients, together with a line of ultra premium gift boxes. This new collection is now being launched at TFWA Cannes this year.
We share our dedication and passion for chocolate and Fine Cacao with customers through their Duty-Free Store-in-Store personalized spaces where, brand ambassadors and sales force, offer a specialized service to customers, so they can learn about the origin of Fine Cacao, turning the brand itself into a travel destination.
Currently we have 30 Chocolate-Boutiques located in high traffic locations for travelers and consumers in Ecuador, Peru, Colombia and the United States which brings enormous brand exposure, our chocolates and our work in the protection of Latin-American fine cacao.
Republica del Cacao is present at TFWA Cannes for the first time, with the aim of introducing its products to the European Travel Retail market and is very confident this will be a next great step that brings success.
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